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New Campaign Aims to Rename Delta

New Campaign Aims to Rename Delta

A new PR campaign could end up renaming what most of us just call "The Delta."

Officials with the Delta Protection Commission are getting ready to launch a $95,000 effort to draw attention to the estuary's environmental importance and recreational opportunities, but there seems to be a difference of opinion in marketing.

Some want to stick with the official "Sacramento-San Joaquin Delta" name while others want it changed to the "California Delta." 

Turns out you can decide. They've launched a one question online survey. You can find it here. 

 

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